New Year’s Day is a threshold; the end of the old and the start of the new. This has never been more true for Catalyst than it is right now.
2017 is an important year for this company, as there will be a substantial amount of change. To start, we are now firmly ensconced in our brand new, modern office space. We moved up one floor (Suite 406) and added about a third more space, custom-configuring it to both encourage collaboration and to make it easy to add new staff. We hired some new people, adding an experienced creative director to our art department; a seasoned TV news reporter to our Public Relations group; and an intelligent and energetic assistant account executive to help us build depth to better serve our clients. We are hopeful that we will be able to add a few more members to our family as the year progresses.
We’re continuing to expand our social media capabilities and are taking a much more proactive role for our own social activities, which you can see on Facebook, Twitter and LinkedIn. To help support these efforts we’ve also added video production capabilities, which we expect will prove quite beneficial in helping our clients meet their goals
We’ve upgraded our network, enhancing our data throughput speeds and improving our telecom capabilities, which should improve our communications and collaborations with our clients.
We’ve changed our corporate ID, retiring our 22+ year old logo and color scheme and moving to a more modern look. We’re also launching a new website this month to better showcase our capabilities and personality.
And we have many other changes planned for 2017 and beyond, as we feel Catalyst is ideally situated to help our clients, and ourselves, grow and prosper.
So on behalf of all of us here at Catalyst, please accept our best wishes for a successful new year, and know that we are ready, willing and able to make your future prosperous.